How to Choose the Best SEO Agency in Toronto, Canada?

How to Choose the Best SEO Agency in Toronto, Canada?

Choosing a full-service SEO agency in Toronto is no easy task - choosing the best SEO company in Toronto is even more difficult. It's hard to find a business you trust with something as valuable as your web presence, but there are plenty of great companies out there!

If you are now wondering how to choose an SEO company in Toronto, don't worry. We have done some research on how to choose the right SEO company.

You have to consider these points while choosing the best SEO company in Toronto


Define your SEO goals

Before you even start looking for an SEO company in Toronto, you must first understand the needs of your business. It is important to describe exactly what you hope to achieve with SEO. Depending on the type and size of your business, you may want to increase product sales by ranking certain keywords. If you already own a site, you might want to lower your website bounce rate or increase your conversion rate.

Once you have determined your SEO goals, you need to find an SEO agency that can align with your goals. Make sure you have specific goals for what services you will need. Plus, don't forget to plan your budget in advance.

Check out the SEO agency’s past performance

The past performance of the Company matters not only to SEO companies but also to businesses like yours.

People are looking at what your business is doing to see if you can deliver. You should do the same when choosing the best SEO company in Toronto. Examine their past performance, whether through portfolio examples, case studies, industry awards, or customer testimonials.

Ask the review of their past or current clients about their experience

You can ask for feedback from their past or current clients on their experience with the SEO company and read testimonials, as well as in-depth interviews, can help your business better understand the customer experience. You can learn more about the strengths and weaknesses of the agency, as well as the reporting strategy and process.

Schedule a consultation

Before hiring a SEO agency in Toronto, it is important to schedule a meeting with a concerned person of the company. This initial consultation will allow you to learn more about the process and techniques used by the company. To understand the company's level of expertise and efficiency, get to know its key SEO performance indicators. The best SEO agencies in Toronto use several tools to measure your KPIs such as SEMRush, Google Search Console, and Google Analytics. All SEO companies should track and measure campaign results. The company you are considering hiring should follow key SEO metrics such as:

  • Rankings
  • Leads and sales
  • Organic traffic
  • Keyword Ranking
  • Backlinks
  • Rebound rate
  • Average page load time
  • Organic click-through rate (CTR)

Meet the agency people and clear your doubts

The last step in choosing the best SEO agency in Toronto is meeting your potential agencies. Before signing up with an SEO agency, you want to meet them. Whether you meet in person or virtually, such as in a video conference, this face-to-face meeting can help your team determine if they are the right SEO company for you. When meeting with your potential agencies, be sure to put together a list of questions.

Final Thoughts

If you are really looking for the best SEO company in Toronto or you want to get more tips on how to choose the right SEO company in Toronto? Email to [email protected] to get actionable tips, advice, and strategies delivered to your inbox from the Digitalcrafts CEO. It's free, it's useful, and it will make it easier for you to choose an online marketing business.